Market Opportunity
A $46B+ Market by 2034
The global AI fitness and wellness market was valued at $9.8 billion in 2024 and is projected to exceed $46 billion by 2034, driven by demand for personalized, data-driven health solutions.
Why ENLIVEN AI
Competitive Advantages
7 Integrated Domains
No competitor covers training, nutrition, supplementation, sleep, recovery, mindfulness, and medical health in a single platform. Most cover 1-2 domains.
EATS Adaptive Algorithm
Proprietary readiness scoring system that adjusts every session to daily state. Goes beyond static periodization used by competitors.
ML Vision Form Analysis
On-device real-time pose estimation with rep counting, exercise classification, and audio cues. Most competitors lack any vision-based feedback.
B2B at Scale
10-tier volume pricing from 15 to 1M+ users. Purpose-built for schools, corporations, insurance providers, and military organizations.
EU-Based (GDPR Native)
Latvian company with GDPR compliance built-in from day one. Competitive advantage for enterprise and government contracts.
Evidence-Based, Not Bro-Science
Every recommendation backed by peer-reviewed research. Clinical disclaimers built into the product. Positioned for healthcare adjacency.
Roadmap
Product & Growth Roadmap
A phased approach to building the definitive adaptive fitness platform.
Q1 2026
Platform Launch
- Web app launch (enliven.ai)
- EATS adaptive algorithm v1.0
- ML Vision form analysis (MediaPipe)
- 2,102+ exercise library live
- Stripe payment integration
Q2-Q3 2026
Mobile & Growth
- iOS app (App Store)
- Android app (Google Play)
- Wearable integrations (Apple Watch, Garmin, Whoop, Oura)
- B2B organization portal launch
- First 10,000 users milestone
Q4 2026 - Q1 2027
AI & Scale
- Advanced ML Vision models (custom-trained)
- AI nutrition coaching (Claude-powered)
- Bloodwork analysis v2.0 with provider integrations
- Enterprise SSO & compliance certifications
- Series A fundraise
2027+
Market Leadership
- International expansion (EU, APAC)
- Insurance provider partnerships
- Government & military contracts
- Research partnerships with universities
- 1M+ active users target
Fundraising
Fundraising Timeline
Staged capital raises aligned to product milestones and growth targets.
Pre-Seed
Active$500K - $1M
Q1-Q2 2026
Use of Funds
Platform launch, initial user acquisition, iOS/Android development, founding team hires
Seed
$2M - $5M
Q4 2026 - Q1 2027
Use of Funds
Scale to 50K users, B2B sales team, ML model training infrastructure, marketing
Series A
$10M - $20M
2027
Use of Funds
International expansion, enterprise sales, insurance partnerships, advanced AI R&D